How to Get Amul Franchise: Complete Business Guide for 2025

how to get Amul franchise

If you are planning to step into India’s booming dairy industry, getting an Amul franchise is one of the most profitable and secure business opportunities. Amul, the country’s largest dairy brand, has built unmatched consumer trust and brand value since 1946. From milk and butter to ice creams and chocolates, Amul products are household staples across India. This article will guide you step by step on how to get Amul franchise, its investment requirements, application process, and key benefits.


📌 Why Choose Amul Franchise?

Starting a business with Amul offers several advantages:

  • Nationwide brand recognition
  • Regular supply chain and logistic support
  • No royalty or profit-sharing system
  • Low risk due to consistent product demand
  • Easy setup process with quick return on investment

Amul operates its retail business through two popular models — Amul Preferred Outlet (APO) and Amul Ice Cream Scooping Parlour.


📌 Types of Amul Franchise Models

Before applying, you should decide which franchise type suits your business plan and budget.

  1. Amul Preferred Outlet (APO):
    These outlets sell the complete range of Amul products including dairy items, ice creams, and beverages. Ideal for high-footfall areas like markets, malls, residential colonies, and stations.
  2. Amul Ice Cream Scooping Parlour:
    Exclusive outlets focused on selling Amul ice cream scoops, sundaes, shakes, and desserts. Perfect for high-traffic commercial zones and food courts.

📌 Investment Required for Amul Franchise

Amul franchise is one of the most affordable retail investments. Here’s a quick breakdown:

Franchise TypeSecurity DepositSetup CostTotal Investment
Amul Preferred Outlet₹ 25,000₹ 1.5 lakh – ₹ 6 lakh₹ 2 lakh – ₹ 6.5 lakh
Amul Ice Cream Scooping Parlour₹ 50,000₹ 6 lakh – ₹ 11 lakh₹ 6.5 lakh – ₹ 11.5 lakh

Note: Costs vary based on city, location, outlet size, and interiors.


📌 Documents Required

To apply for an Amul franchise, keep these documents ready:

  • Identity Proof (Aadhar, PAN)
  • Address Proof
  • Business plan and location details
  • Bank account details
  • Passport size photographs

📌 How to Apply for Amul Franchise

The application process for Amul franchise is straightforward:

  1. Visit the official Amul website:
    Go to amul.com, and navigate to the ‘Opportunities’ section.
  2. Select Franchise Application:
    Choose between Amul Preferred Outlet or Ice Cream Scooping Parlour as per your business interest.
  3. Fill out the Application Form:
    Enter your name, contact information, proposed shop location, shop size, and investment details.
  4. Submit the Form:
    Once submitted, Amul’s franchise team will review your application.
  5. Site Inspection & Approval:
    If your location meets Amul’s business potential criteria, an executive will inspect the site before final approval.
  6. Deposit Payment:
    After approval, you’ll need to deposit the security fee and start the outlet setup.

📌 Profit Margin and Earning Potential

Amul franchise business is known for its attractive profit margins:

  • 2.5% commission on pouch milk
  • 10% on ice cream
  • 20% on other dairy products

On average, franchise owners can expect a monthly profit of ₹ 40,000 to ₹ 1,50,000, depending on outlet size and location.


📌 Final Words

The Amul franchise is a smart and secure business investment for aspiring entrepreneurs who wish to be associated with a trusted brand without heavy risks. Its simple process, low investment, and wide profit potential make it an excellent retail venture in 2025.